Sportsmens warehouse is a great place, but for that rod you would be better off at Fisherman's or Joes. I checked their IM-7 stock a few weeks back and it is pretty weak and I think their price as a little high. I think Fisherman's has them on sale.
Cabelas-$59.99 + shipping.
Sportsmens has a very limited rod selection so far and reels as far as I am concerned. I expect eventually they will have more but right now they are weak in those two areas.
I stopped by at sportsman last week and was surprized by the limited # of rods and and reels in stock. But they had tons of close of all sorts. coats, pants, everything, and the most compleate line of carhart I have ever seen.
I stopped by the one in Salem yesterday to pick-up some floats for my crab pots. I was very disappointed in the help I got and the knowledge of their salespeople. I left and went to Fishermens where they know what their talking about.