Bottom fish: Nothing beats a 4oz jig head with a glow twin tail for lings. I add 1 or 2 salmon flys up from there that catch both lings and blacks. Last trip out I got two keeper lings on this setup one on the fly and one on the twin tail. Nice to limit in one pull.
Salmon: Lead cannon ball on slider with a delta shaped flasher and hootchie over a cut plug. Also fish this from down rigger with out the lead. Never failed me yet.
Each of these setups have specifics to them such as leader lengths, hook types, hootchie colors and styles that get varied for different conditions.
IMO it is more important to find where the fish are then what you throw at them. No matter what you are fishing with if you bait is not in front of a fish you ain't going to catch much. The hunt is the most important part of fishing.