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Old 08-08-2001, 07:05 AM   #1
Master Baiter
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Default "WILD" designation at the markets?

I read an article in the SF Gate that shed some new light on the recent advertisement of "WILD" salmon at the markets.

Apparently the use of the term "WILD" is not necessarily referring to wild fish as we think of them but rather a marketing strategy by the commercial fishing industry to distinguish their catch (fish caught in the ocean) from pen raised fish that has flooded the market (driving the prices down) from Chili. The emphasis of this marketing ploy is that "WILD" salmon taste better than pen reared fish and therefore are worth more.

I am not advocating any side here, but I just wanted to share some info on a subject that has been heavily debated lately.

Fish on!

Thomas
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Old 08-08-2001, 07:06 AM   #2
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Default Re: "WILD" designation at the markets?

The Article:

Fishermen frustrated in search for salmon
Foreign competition, rules affect profits

Eric Brazil, Chronicle Staff Writer Monday, August 6, 2001

Bodega Bay -- Bludgeoned by competition from cheap, pen-raised Chilean fish
and barred from prime fishing grounds by the Endangered Species Act,
California's North Coast salmon fishermen are struggling.

"I'm almost making a living," said Dave Bitts of McKinleyville (Humboldt
County) as he unloaded 62 chinook salmon for $2 a pound at the Sonoma County
town of Bodega Bay.

Bitts, 53, is one of the few trollers -- who fish for salmon with hooks and
lines -- actively working the North Coast waters, where the fleet has
dwindled from 3,243 vessels to 725 in the fishery's downward spiral since
the early 1980s.

"The guys who have survived and are still in it are the tough ones," said
Zeke Grader, president of the Pacific Coast Federation of Fishermen's
Associations. Only about half of the salmon boats are actively working, he
said.

"At $2 a pound you can get hamburger cheaper," said Vivian Bolin of
Mendocino, who fished commercially from 1974 through 1994 and is now a
salmon restoration consultant.

Bitts and his fellow fishermen notice a grim symmetry in the drama now
unfolding in the upper Klamath Basin, with farmers clamoring for water
blaming the government for their plight.

Fishermen feel their issues have been neglected in comparison with farmers
in the Klamath Basin, whose outcry about a federal cutoff of irrigation
water prompted national attention, emergency water releases, $20 million in
federal relief and state-financed wells. The farmers' irrigation water had
been cut off to protect salmon and other endangered fish species.

"The farmers seem to have more political clout than we do," Bitts said.

When he began fishing commercially in 1975, "you could fish on the whole
coast, and you could keep coho (salmon) after June," Bitts recalled. "Now,
for all practical purposes, everything's just about closed between Bodega
Bay and Coos Bay (Ore.)."

The silver beauties caught by Bitts and others like him are headed for high-
end, white-tablecloth restaurants in the Bay Area.

Grader believes that's the niche North Coast fisherman are going to have to
aim for. Wild salmon don't gain weight as fast as salmon raised in pens, but
they taste better, and the industry has begun a marketing program to make
that point, he said.

"Our production here is sporadic, and the Chileans are dumping farmed
salmon -- we call it Pinochet salmon -- at very low prices," Grader said.
"The irony here is that supply and demand doesn't exactly work, and when our
production is low, people can't depend on it, so they go to other sources,
like Chile, and we lose our markets."

The growth of the farmed fish industry means that "traditional fish buyers
hold our fishermen to the price Chilean fishermen get," Grader said.

Despite the difficulties besetting salmon trollers, some other California
fishermen have it worse, said Dan Hunt, 42, of San Francisco, who recently
gave up dragging for ground fish -- cod, halibut, sole and the like -- and
bought a 36-foot troller.

Too many drag boats, too many regulations and too many protected fish
species made dragging uneconomical, Hunt said as he unloaded a catch of 72
chinook salmon in San Francisco.

The bad news keeps rolling in. Eureka Fisheries Inc. laid off 140 people
last month in Eureka (Humboldt County) and Crescent City (Del Norte County)
because it can't get enough fish to run its plants.

While the aggregate catch of chinook salmon has remained fairly steady since
1981 -- masked, to a considerable degree, by tens of thousands of
hatchery-raised fish -- the virtual closure of the Klamath River fishery has
devastated North Coast fishing ports.

Salmon landings at Fort Bragg, Eureka and Crescent City declined from 4.8
million pounds during 1976-80 to 58,000 pounds in 1998, according to a new
California Department of Fish and Game report.

"There were 300 working salmon boats home-ported in Fort Bragg," said Bolin.

"It was a very lively place."

The Klamath River system was once the third most productive salmon fishery
on the coast.

Spring-run chinook "have been extirpated" in the upper Klamath River by dam
construction, and only remnant populations survive in the Klamath's
principal tributaries, according to a new Department of Fish and Game
report.

"The water quality in the Klamath is pretty dismal," said Mitch Farro of
Trinidad, who gave up trolling in 1993 and now heads the Department of Fish
and Game's salmon and steelhead advisory committee.

Water quality deterioration, attributable in large part to upstream farming
and logging, has been particularly hard on the endangered coho salmon.

Humboldt County Supervisor Jimmy Smith said competition from pen-raised
salmon had been a big factor in the decline of the fishing industry, but
Klamath River Basin water quality and flows are of equal or greater
importance.
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Old 08-08-2001, 09:46 AM   #3
sockeyedan
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Default Re: "WILD" designation at the markets?

I suppose "wild" is a marketing ploy, but it does separate a consumer good free of chemicals, and pesticides (intentionally introduced) from one that basicaly is organic. When the average consumer (not everyone goes out to catch their own fish) heads to Costco to buy a piece of fish, all they see is a salmon fillet. Most likey the "farmed" label doesn't register as any different from any other salmon label because the average consumer doesn't know much about seafood in general. Therefore the "wild" distinction from commercially caught non-pen raised fish appears in some ads.
Just for laughs I'll throw out a few of the chemicals approved by the FDA for use in farmed fish. Formalin, a pesticide containing formaldehyde gas to controll fungi on fish eggs. Pyrethroid insecticides to kill sea lice (gee, don't we like to catch fish with sea lice?), the same base derivitive we use to kill fleas, ticks, lice on our pets. These are just two out of dozens APPROVED by our FDA, we have no controll over what Chile puts on their fish. By the way, farmed fish was given an organic label by an international food board this summer. How? Must be the new dye injected into farmed Chilean Coho flesh to make it resemble sockeye. Anyhow, the europeans are huge advocates of "organic" and don't look favorably on farmed fish because of the additives. Looks like the new "organic" label is a marketing ploy aimed at the Europeans.
Finally, before this gets too long winded, it takes 3-5 pounds of protein (in most all cases ground-up fish meal) to produce one pound of farmed fish. Didn't we have a problem with some cows eating thier own kind? Seems like alot of effort and additives to grow an animal that I wouldn't feed to my family. If I was a totally seafood ignoratnt consumer and wanted a piece of salmon for dinner, I would want the information in front of me to make an educated choice of whats in the product I'm looking at.
Just remember, not all "wild" fish on the market comes from direct competition between sportsmen and commercials. There are plenty of areas in Alaska that sustain very healthy runs of fish where both parties are accomodated equally (after ensuring spawing goals are reached)
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Old 08-08-2001, 10:40 AM   #4
DanS
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Default Re: "WILD" designation at the markets?

Yeah, I like to eat "organic" food........that way I'll die of "organic" cancer.

Those Europeans seem awfully fussy for people who feed scrapie infected sheep carcasses to their cows.
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Old 08-09-2001, 01:56 AM   #5
sinker
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Default Re: "WILD" designation at the markets?

Marketing cracks me up, today I was looking at the grocery store ad and they had "FARM RAISED Salmon"

Really stressing the farm raised, next week they'll be stressing the "wild" fish.
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